Monthly Archives: March 2013

One revenue stream with massive margins is almost dead! Tougher times for mobile carriers!

An article published in WSJ states that the rise of texting apps like Line and WhatsApp has taken away $23 billion in revenue from mobile carriers!

The business of texting (SMS) when started was free as at that time the carriers (mobile service providers) had no clue how to monetize it !
When they did figure out eventually they squeezed humongous margins (sometimes up to 2000%). Things could not be better till messaging apps like WhatsApp, Line On and many others entered with free or almost free service.

Entry of these players were particularly bad for RIM now known as BlackBerry. I find it rather funny when folks at BB keep harping about BBM (Black Berry Messenger – their proprietary messaging service) being the next best thing after sliced bread !It may be safer but how many of us need that kinda security good enough for the US government for our daily chats?

These new breed of messaging apps have also started nipping away at social media giants like FB..Sharing photos or video is lot more convenient with out having to worry about security or privacy settings of “FB Wall” etc.

Point to be noted is that all these players in trouble are top notch tech giants caught napping by these nimble start-ups…

Makes me wonder whose job was it to track this – Marketing or Sales or Risk or Technology (CIO) ?

Walmart explores options created by “Sharing Economy”

Walmart is riding the flat-world – exploring possible options to strike back at “Click-only” competitors such as Amazon. 

A very powerful governance process needs to be in place for this to work.

Given the width and breadth of Walmart the scale of operations deep involvement of Business Technology team is critical.

I am sure other similar players looking for options are watching..




Birthday in the flat world..

My phone beep woke me up!

It was 6 in the morning on a Sunday. Irritated to be woken up that early in the morning I checked the phone. It was a message from our daughter’s school wishing her on her birthday! It certainly was a very nice gesture for her school to wish her on her birthday.

Knowing how customer focused, process driven and technology enabled her school is; receiving the text was not surprising.

I recall it took me all of 30 minutes to apply for our daughter’s admission – sitting in the comfort of our living room. A simple online form needed to be filled with scanned image of the supportive documents to be uploaded. Finding the documents that needed to be scanned took a while else it would have taken not more than 10! Five minutes after I clicked submit, yes I received a text on my phone confirming that our application had been received. Few days later we received another text and an e-mail informing us of the interview schedule and contact details.

Reminded of a time, not too long ago, (in few schools even now) when one has to spend minimum 2-3 days to apply for school admission. All that efforts, just to get hold of the application form. Then the journey of applying begins, getting information on other steps such as interview schedule are even more challenging.

Thinking of a simpler process and using technology intelligently the experience could be made hassle free and hence allowing parents to savor this key milestone event in their lives.

It is always the thought that counts and finding tools to enable is most often the easiest part! The thought is driven by the principles may be in this case wanting to be customer (parent) focused.

At this point business of primary school is still a seller’s market i.e. demand for school is higher than there are number of schools. I am sure when the supply finally catches up with the demand institutions such as these are well placed to delight their customers hence retain their lead.

All this effort is not just about delighting the customers, getting these right saves money.

In the case of our daughter’s school if they have been measuring parameters such as cost of application processing and cost of admission per student they must be reducing. Automation i.e. making the applicants enter data through a simple internet application has taken out the cost of data entry. A well designed portal on the internet providing necessary information has reduced the load on staff to handle parent’s queries.

This reduces cost of doing business hence impacting schools bottom-line. For parents (customers) smooth efficient process provides excellent customer experience.

Technology is touching and transforming our lives. Bringing people closer and hence empowering us like never before – thanks to blogs we were able to locate a school for our daughter in no time!

The question is how many of the organizations are leveraging it for the benefit of their critical stakeholder: customer?

Would love to hear what has been your experience getting your child into a school of your choice?

Is the World getting flatter by the day?

The flat-world platform is the product of a convergence of the personal computer (which allowed every individual suddenly to become the author of his or her own content in digital form) with fiber-optic cable (which suddenly allowed all those individuals to access more and more digital content around the world for next to nothing) with the rise of work flow software (which enabled individuals all over the world to collaborate on that same digital content from anywhere, regardless of the distances between them).

– Thomas L. Friedman (Author of the book “The world is flat” that kicked started the discussion in the year 2005)

The flat-world is a world where all involved have increasingly equal access to:

  1. The market – with more trade barriers coming down creating larger market
  2. The Information – with rapid adoption of mobility and social media people are sharing all kinds of information in public space indicating gaps that are opportunities
  3. Technology – Cloud and powerful start-up eco systems making this affordable to organizations with limited budget

This is leading to creation of a level playing field to all.

Flat-world is self-feeding in nature i.e. more of the world gets flat leading to more people to participate. These new joiners participate and contribute by pioneering some breakthrough creating a platform for more to join!

Faster cheaper telecommunication networks flattened the world for low cost location based IT service providers. Thus enabling them to compete for and deliver large outsourcing contracts of large global corporations.  This lead to evolution of offshore delivery model. The same model is being used by small software companies that provide niche services such as product prototype design. Startups based in the high cost locations are taking help of these niche service providers based in low cost locations to stretch their dollar a bit more!

In the recent past the effect of flat-world is moving rapidly to create three streams:

  1. Business – this was probably the first one that got created causing competition or opportunities for corporations from different corners of the world. In the recent past new breed of competition in few areas have emerged challenging the market leaders. Good example is the new age GPS enabled Taxi services that are very asset light allowing them to invest heavily into business technologies to enhance customer experience like never before.
  2. Peer-to-Peer – thanks mostly to the app economy created almost single handedly by Apple people are sharing assets they own like never before. From renting the spare room for a night or few via Airbnb to renting a car using flyte. The opportunities are simply unlimited. Interestingly this economy is slowly eating into the traditional businesses that provided those services. Long spells of economic uncertainty spurring the adoption.
  3. Intracompany– the economic slowdown is putting corporations under strain like almost never before. This is forcing segments of corporates like subsidiaries in some cases even departments to explore all possible options to stay relevant to business. They are now busy exploring new technology options (sometimes independently) and the wave of new startups with niche products/services are encouraging the move further.

 As we all know BT (Business Technology) is the primary driver of the world getting flat and it is rapid evolution of BT that continues to flatten the world. Just as BT has flattened the world it is also providing us to options to leverage the opportunities – the effect of the flat-world is two-way.

Also these changes are not optional or under anyone’s control – these have been set in motion by series of interconnected events and they are changing almost everything in its path.

The question is how many of us are prepared to protect ourselves or leverage this great ever increasing opportunity?